SEO is not a one-size-fits-all proposition. One of the most significant distinctions between a website’s ability to optimize quickly is its age. Old websites tend to optimize more rapidly than their newer counterparts. Why? Because having been on the internet for years (decades in some[Read the Full Article]
Schema markup is a boring & technical concept that could put most plumbers to sleep. But once they realize what it can do for their SEO and subsequent business success, they awaken rather quickly. Of course, the tricky part is getting plumbers to buy into[Read the Full Article]
I’m sure it sometimes feels like we’re beating a dead horse with all our talk about the importance of quality content for search engine optimization. But considering the impact of meaningful, deep website content when it comes to SEO for plumbers, it’s a topic I’m willing to[Read the Full Article]
2019 promises to be a big year for plumbers. Check out our SEO for Plumber’s guide if you have not done so already. Today, we will discuss an actionable checklist that every plumbing contractor can utilize to gauge the progress of their web presence and identify points[Read the Full Article]
Each year SEO evolves, and those who keep pace reap the rewards. If you haven’t reviewed our SEO for Plumbers Guide, you should do so promptly, but if you’ve already read it, you might want to learn more about specific mistakes to avoid this coming year.[Read the Full Article]
As a marketing agency that handles plumbers, we’ve seen contractors get taken advantage of before joining our service plan. Many come to us after being frustrated with their previous online marketing experience. In the majority of these cases, plumbers are unhappy with their last agency’s[Read the Full Article]
Most local service companies, including plumbers, utilize city pages as part of their local SEO strategy. Unfortunately, in the past year, Google has made it more difficult to optimize these pages. Traditionally, city pages with thin, short, and similar content still ranked well on SERPs. For example,[Read the Full Article]
What is a SERP? A SERP is an acronym that stands for Search Engine Results Page. It is the page a user sees after entering a search query into Google. For the sake of demonstration, let’s perform a search for: plumbing company in washington dc[Read the Full Article]
Those who don’t learn from history are doomed to repeat it. This cliché applies to search engine optimization for plumbers as much as anything else. To understand how to execute SEO properly, you must understand its origin and its evolution. Brief SEO History Timeline 1994: Yahoo launches[Read the Full Article]
The term “plumber SEO” sounds intimidating, but it’s really simple when you grasp what it is and why it is important. At Plumbing Webmasters, we’ve been working with plumbers on SEO for more than 10 years. Over that span, we’ve launched thousands of search engine[Read the Full Article]
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